Riding to end childhood cancer

News Sep 15, 2015 by Colleen Toms Brant News

Thirty-three cyclists are riding across Canada to help improve the quality of life for children affected by cancer. Some are childhood cancer survivors and others have experienced childhood cancer through a friend or relative.

But all riders share a common goal – to one day experience a world beyond kids cancer.

Participants of the Sears National Kids Cancer Ride dipped their wheels in the Pacific Ocean in White Rock, B.C., on Sept. 10, and will end their ride by dipping their wheels in the Atlantic Ocean in Halifax on Sept. 26. They will have covered over 7,000 kilometres.

Riders cycle across Canada in relay fashion, visiting many communities, stopping at Sears stores and pediatric oncology centres on the way.

On Saturday, Sept 19, they will arrive at Brantford’s Sears location at Lynden Park Mall. It will be a day of celebration for the local department store, general manager Courtney Gibb-McPherson said.

“Because the riders will be arriving late we decided to keep the store open late,” Gibb-McPherson said. “We normally close at 6 p.m. but will stay open until 9 p.m. It is really a night to celebrate children and we really want to make it special.”

Children will find a variety of activities to keep them busy including face painting, bracelet making and a princess tea party in the cosmetic department. Live musical entertainment and a charity barbecue will also be on hand.

Because the cyclists likely won’t arrive at Sears until 10 p.m. or 10:30 p.m., Sears is focusing the evening on children to support the cancer ride.

“We welcome customers to come in and understand what’s happening that evening with our extended hours in hopes of raising more money for the kids cancer ride,” Gibb-McPherson said.

Shoppers will also benefit by the launch of Sears Days – the store’s lowest prices of the season – that same day.

People are encouraged to return to the Sears location to send the cyclists off on Sunday morning at 7 a.m.

“It really is quite a ceremony I would say,” Gibb-McPherson said. "Usually they dedicate the ride that morning to a child that is living with cancer, is a survivor of cancer or who passed away from cancer.”

About 1,500 Canadian children are diagnosed with cancer every year. It is the leading cause of disease-related death in children in Canada.

The Sears National Kids Cancer Ride funds programs that improve the lives of children living with cancer as well as those recovering from the physical and emotional scars. Over $9 million has been donated since 2008.

Riding to end childhood cancer

Sears hosts stop on cross-Canada fundraising journey

News Sep 15, 2015 by Colleen Toms Brant News

Thirty-three cyclists are riding across Canada to help improve the quality of life for children affected by cancer. Some are childhood cancer survivors and others have experienced childhood cancer through a friend or relative.

But all riders share a common goal – to one day experience a world beyond kids cancer.

Participants of the Sears National Kids Cancer Ride dipped their wheels in the Pacific Ocean in White Rock, B.C., on Sept. 10, and will end their ride by dipping their wheels in the Atlantic Ocean in Halifax on Sept. 26. They will have covered over 7,000 kilometres.

Riders cycle across Canada in relay fashion, visiting many communities, stopping at Sears stores and pediatric oncology centres on the way.

On Saturday, Sept 19, they will arrive at Brantford’s Sears location at Lynden Park Mall. It will be a day of celebration for the local department store, general manager Courtney Gibb-McPherson said.

“Because the riders will be arriving late we decided to keep the store open late,” Gibb-McPherson said. “We normally close at 6 p.m. but will stay open until 9 p.m. It is really a night to celebrate children and we really want to make it special.”

Children will find a variety of activities to keep them busy including face painting, bracelet making and a princess tea party in the cosmetic department. Live musical entertainment and a charity barbecue will also be on hand.

Because the cyclists likely won’t arrive at Sears until 10 p.m. or 10:30 p.m., Sears is focusing the evening on children to support the cancer ride.

“We welcome customers to come in and understand what’s happening that evening with our extended hours in hopes of raising more money for the kids cancer ride,” Gibb-McPherson said.

Shoppers will also benefit by the launch of Sears Days – the store’s lowest prices of the season – that same day.

People are encouraged to return to the Sears location to send the cyclists off on Sunday morning at 7 a.m.

“It really is quite a ceremony I would say,” Gibb-McPherson said. "Usually they dedicate the ride that morning to a child that is living with cancer, is a survivor of cancer or who passed away from cancer.”

About 1,500 Canadian children are diagnosed with cancer every year. It is the leading cause of disease-related death in children in Canada.

The Sears National Kids Cancer Ride funds programs that improve the lives of children living with cancer as well as those recovering from the physical and emotional scars. Over $9 million has been donated since 2008.

Riding to end childhood cancer

Sears hosts stop on cross-Canada fundraising journey

News Sep 15, 2015 by Colleen Toms Brant News

Thirty-three cyclists are riding across Canada to help improve the quality of life for children affected by cancer. Some are childhood cancer survivors and others have experienced childhood cancer through a friend or relative.

But all riders share a common goal – to one day experience a world beyond kids cancer.

Participants of the Sears National Kids Cancer Ride dipped their wheels in the Pacific Ocean in White Rock, B.C., on Sept. 10, and will end their ride by dipping their wheels in the Atlantic Ocean in Halifax on Sept. 26. They will have covered over 7,000 kilometres.

Riders cycle across Canada in relay fashion, visiting many communities, stopping at Sears stores and pediatric oncology centres on the way.

On Saturday, Sept 19, they will arrive at Brantford’s Sears location at Lynden Park Mall. It will be a day of celebration for the local department store, general manager Courtney Gibb-McPherson said.

“Because the riders will be arriving late we decided to keep the store open late,” Gibb-McPherson said. “We normally close at 6 p.m. but will stay open until 9 p.m. It is really a night to celebrate children and we really want to make it special.”

Children will find a variety of activities to keep them busy including face painting, bracelet making and a princess tea party in the cosmetic department. Live musical entertainment and a charity barbecue will also be on hand.

Because the cyclists likely won’t arrive at Sears until 10 p.m. or 10:30 p.m., Sears is focusing the evening on children to support the cancer ride.

“We welcome customers to come in and understand what’s happening that evening with our extended hours in hopes of raising more money for the kids cancer ride,” Gibb-McPherson said.

Shoppers will also benefit by the launch of Sears Days – the store’s lowest prices of the season – that same day.

People are encouraged to return to the Sears location to send the cyclists off on Sunday morning at 7 a.m.

“It really is quite a ceremony I would say,” Gibb-McPherson said. "Usually they dedicate the ride that morning to a child that is living with cancer, is a survivor of cancer or who passed away from cancer.”

About 1,500 Canadian children are diagnosed with cancer every year. It is the leading cause of disease-related death in children in Canada.

The Sears National Kids Cancer Ride funds programs that improve the lives of children living with cancer as well as those recovering from the physical and emotional scars. Over $9 million has been donated since 2008.